Atlanta Career Institute
Atlanta Career Institute—located in Atlanta, GA—has been providing affordable medical career training since 2011. They contacted Art Wave after seeing our work on a similar website. They wanted to make their website mobile-friendly, search engine optimized and they wanted to add online user registration with online payments.
We created a custom WordPress website and used Zapier's API to integrate the application form with their Quickbooks Online account.
2023 UPDATE: In 2022 they decided they wanted to offer online training. So, we integrated a Learning Management System (LMS) and created their first "Hybrid" course—50% self-paced online training and 50% in-person clinical training.
The results have been amazing with over 80% of applications coming in online versus paper applications sent by mail. This proves that students do prefer to apply and pay online, and it's more efficient for the school too.
Another primary goal for the new website was to make the website truly mobile-friendly with responsive web design. More than 65% of their web traffic is on mobile devices.
Judge the results for yourself with these before and after screenshots.
We think you'll agree the new design is better but the proof is in the pudding. Google Analytics show that website traffic and conversions are almost the same across all device types and screen sizes. The screenshots below show how clean and user-friendly the website is on any size screen. Note how the call-to-action buttons on mobile devices stay visible on the screen as the page scrolls.
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